Forums, thematic meetings and executive education
At Bordas & Asociados, we specialise in designing and managing highly customised services to promote and facilitate the exchange of knowledge, ideas and experiences. This improves the quality of strategies and management of tourism companies and destinations.
We provide practical and customised solutions, integrating highly specialised innovative formats and a significant impact on participants. These solutions are materialized in three main products, available in face-to-face format or through interactive streaming:
Organization of forums and thematic meetings and “executive education” actions. To ensure the breadth and depth of our offerings, we collaborate with over 50 national and international experts, ensuring a comprehensive range of relevant topics are addressed.
Organisation of Forums and Thematic Meetings
Designed to inform, debate, share ideas and expertise, and educate on critical issues that will define the future of tourism. These events are customisable, adapting to the specific priorities and needs of each client.
Examples of topics for forums and meetings
- Tourism in the 21st century: from climate crisis to opportunity
- Empowering communities, transforming destinations: the formula for success
- More than service: creating memorable experiences with innovation
- From algorithm to emotion: AI changing the rules of the game
- Breaking the chains: how to win in an oligopolistic market
- Who controls your market? Regain power and profit
- From data to emotions: how AI connects with your ideal customer
- Revolutionizing talent: new technologies at the service of your team
- Empower, motivate, lead: the future of training is here
At Bordas & Asociados we oversee the full system:
- Conceptualization
- Definition of formats: round tables, brainstorming sessions, TED-style presentations and immersive and interactive workshops.
- Selection of national and international speakers and panellists.
- Editing and documentation of the generated content.
We provide speakers, experts, panellists, moderators, etc., from both inside and outside the tourism industry, as well as reputable specialists who offer global perspectives and innovative case studies.
Executive Education
Our “pills” programme is designed to transform the way tourism leaders face the challenges of a changing environment by providing them with innovative tools and unique strategies.
We offer dynamic and tailored educational sessions, with a duration of 1 to 6 hours, focused on key topics to develop leadership skills, decision making and business model management. These programmes are designed to improve competitiveness in the markets and better management of tourism destinations.
Examples of topics:
- How to elaborate the strategic map of a company or tourist destination?
- How to measure the customer journey in a company or destination?
- How to assess governance at a destination?
- The 7 steps to reinvent tourism marketing.
- Massive and digital HR training in a company or destination.
- The 7 myths of artificial intelligence.
- What does the tourism business really consist of?
The quality of the best business schools and universities within the reach of every company or tourist destination.